In order to reach its primary audience more, ZonderKidz, a division of Christian book publisher Zondervan, asked Mindutopia to design and develop several marketing materials for book launches — everything from e-mail newsletters and desktop backgrounds, to Facebook profile pictures and Twitter badges.

In addition to working on incorporating the ZonderKidz brand into a new e-mail newsletter, Mindutopia worked on campaigns for book launches of “Song of the Stars,” “Roadside Assistance,” “The Last Martin” and “Heaven God’s Children.”

Mindutopia also worked on building a brand from scratch, for the Z Street Team, geared towards teenagers. Work included several e-cards, an e-mail newsletter, branding and logo design, website design and programming, and graphical collateral.

Services provided: Design, development, branding, e-mail campaigns